If you want the right action to take place when you communicate something important to another person, three C’s have to happen:
- Comprehend – the person has to understand you.
- Concur – the person has to agree with you. [This can be over-ruled to some extent in hierarchical environments, but it’s generally better if there’s buy-in.]
- Care – what you are trying to communicate has to matter to the person.
- Empathy – the parties need to understand each other’s disposition. If I can read you, I’ll know when to talk, when to shut up, when to ask questions and when to leave you alone.
- Listening – extending out past empathy. When I listen – really listen – to you, I can rapidly assess your level of intelligence, confidence, knowledge of the topic, and viewpoint. I can ‘hear between the lines’ and know when to ask a question to get you to open up further. Good listening, in short, will ramp up the level of of communication between us.
- Advocating – when I do open my mouth, what comes out of it? This is the element that most people associate with effective communication – the gift of the gab, the silver tongued devil – and if I am deficient in this capacity, it is unlikely that I am going to gain a reputation as a great communicator.
you need to be genuinely exceptional in all three of those areas, plus you have to be sufficiently self-aware and sufficiently confident in yourself to apply those skills in your day-to-day dealings.
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